A TREASURE TROVE OF RELATABLE STORIES; A DEFINITE ASSET IN RELATIONSHIP BUILDING

As mentioned in yesterday's post, having a timeline of ones life builds a treasure trove or cashbox of Relatable Stories that you can have to draw upon when you are talking to a prospect, or when you are mentoring and training a person within your organization. We are emotional people. The way that we build relationships and get people to bond with us is to appeal to their emotions. We can easily do that by having relatable stories. When we are talking for instance to a prospect, and we draw a story out of our past, which is appropriate and relatable, the chances are very good that we will connect with the person we are talking with. They will hear the passion and the intensity that we are telling the story with. Their emotions will be aroused, and we will be able to bond with them. The hook will be in their jaw. We will then have a good chance of reeling the fish in.